Director of Public Relations

Company: United Wholesale Mortgage
Location: Pontiac
Posted on: January 15, 2022

Job Description:

-- :As the Director of Public Relations, you will play a dynamic role in helping us tell our story to journalists, stakeholders, influencers, thought leaders and our social network across the country. Specifically, you will develop and execute communication plans, materials and campaigns based on your understanding of journalists interests; uncover newsworthy opportunities across the company to build our national reputation and drive awareness. This role will also have a heightened focus on brand journalism - strategic content and communications planning, writing and directing. You will develop the platforms we use for content, and how to reach the right audiences. We're looking for a great writer and communicator who can understand how to leverage our unique culture and business approach to drive our reputation across social, digital and print channels.WHAT YOU WILL BE DOING:

• Pitching national media stories that showcase the company, culture or showcase the business results leveraging our executive leadership team and campus as resources
• Leveraging existing national media relationships to elevate the profile of UWM, its leaders and its business
• Developing and driving external communications and content strategies for UWM to enhance corporate reputation and support business growth working in partnership with social, investor relations and the larger marketing team
• Responding to requests for information from the media or developing key messages to be used by a UWM spokesperson
• Writing and delivering monthly/quarterly content to various publications so UWM or UWM preferred messaging in always in the news (i.e. Mortgage broker advocacy content, culture/leadership oriented content)
• Developing financial communications messages, collateral or storylines while working closely with Investor Relations
• Storytelling for key stakeholders to maintain favorable public views of UWM vision and accomplishments
• Coaching executive leadership in effective communication with the media
• Writing press releases, finding news angles, securing bylines, and issuing content on the web in a creative manner
• Thinking through and executing on all aspects of a media opportunity - from the pitch, to talk points, to follow-through
• Keeping informed of industry trends, articles, reports, blogs and competitive research
• Building and maintaining editorial and speaking calendars
• Developing strategic content plans to reach specific audiences with increased original content (i.e. more pointed content for real estate publications, lifestyle pubs etc.)WHAT WE NEED FROM YOU:
  • BA/BS Degree in a related field
  • An established network in national broadcast, print, and online media
  • Familiarity with financial communications
  • 10-12 years experience in corporate PR
  • PR experience in a publicly traded company
  • Strong creative writing and communication skills
  • Expert knowledge in maximizing content and newsTHE PLACE & THE PERKS:Ready to join thousands of talented team members who are making the dream of home ownership possible for more Americans? It's all happening on UWM's campus, where our award-winning workplace packs plenty of perks and amenities that keep the atmosphere buzzing with energy and excitement.
    It's no wonder that out of our six pillars, People Are Our Greatest Asset is number one. It's at the very heart of how we treat each other, our clients and our community. Whether it's providing elite client service or continuously striving to improve, our pillars provide a pathway to a more successful personal and professional life.
    From the team member that holds a door open to the one that helps guide your career, you'll feel the encouragement and support on day one. No matter your race, creed, gender, age, sexual orientation and ethnicity, you'll be welcomed here. Accepted here. And empowered to Be You Here.
    More reasons you'll love working here include:
    • Paid Time Off (PTO) after just 30 days
    • Additional parental and maternity leave benefits after 12 months
    • Adoption reimbursement program
    • Paid volunteer hours
    • Paid training and career development
    • Medical, dental, vision and life insurance
    • 401k with employer match
    • Mortgage discount and area business discounts
    • Free membership to our large, state-of-the-art fitness center, including exercise classes such as yoga and Zumba, various sports leagues and a full-size basketball court
    • Wellness area, including an in-house primary-care physician's office, full-time massage therapist and hair salon
    • Gourmet cafeteria featuring homemade breakfast and lunch
    • Convenience store featuring healthy grab-and-go snacks
    • In-house Starbucks and Great Lakes Coffee Roasting Company
    • Indoor/outdoor caf-- with Wi-FiDISCLAIMER: All the above duties and responsibilities are essential job functions subject to reasonable accommodation and change. All job requirements listed indicate the minimum level of knowledge, skills and/or ability deemed necessary to perform the job proficiently. Team members may be required to perform other or different job-related duties as requested by their team lead, subject to reasonable accommodation. This document does not create an employment contract, implied or otherwise. Employment with UWM is "at-will." UWM is an Equal Opportunity Employer. Apply for this job online Refer this job to a friend Share on your newsfeed Connect with UWM! Not sure what to apply for? Connect with us to speak with a recruiter and explore opportunities!

Keywords: United Wholesale Mortgage, Pontiac , Director of Public Relations, Advertising , Pontiac, Michigan